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	<description>Rich Media: Podcasting and Web Services</description>
	<pubDate>Wed, 09 Jul 2008 01:34:46 +0000</pubDate>
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		<title>Online Marketing</title>
		<link>http://mediarica.net/archives/3</link>
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		<pubDate>Wed, 19 Mar 2008 19:58:43 +0000</pubDate>
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		<description><![CDATA[ MediaRica Experts Create Business Solutions for Online Marketing
Start with Search Engine Marketing
Buying Ad Words from Google is an example of SEM . With SEM the feedback loop is immediate. You buy Ad Words and can instantly see the effectiveness in how many visitors click through to your site. Our consultants help you to select [...]]]></description>
			<content:encoded><![CDATA[<p> MediaRica Experts Create Business Solutions for Online Marketing</p>
<h3>Start with Search Engine Marketing</h3>
<p>Buying Ad Words from Google is an example of SEM . With SEM the feedback loop is immediate. You buy Ad Words and can instantly see the effectiveness in how many visitors click through to your site. Our consultants help you to select appropriate words and then set up monitoring procedures to refine your strategies based on empirical data we help you collect and learn to assess.</p>
<h3>We offer &#8220;White Hat&#8221; Search Engine Optimization</h3>
<p>SEO techniques are classified by some into two broad categories: techniques that search engines recommend as part of good design, and those techniques that search engines do not approve of and attempt to minimize the effect of, referred to as <a href="http://en.wikipedia.org/wiki/Spamdexing" title="Spamdexing">spamdexing</a>. Some industry commentators classify these methods, and the practitioners who employ them, as either white hat SEO, or black hat SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites will eventually be banned once the search engines discover what they are doing.</p>
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